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香港民研重新定位

Repositioning of HKPORI

香港民意研究所(香港民研)自 2019 年獨立運作以來經已五周年,過去五年也正正是香港社會遽變的時期。2024年,研究團隊反覆思考著民意研究於此時、此地的作用。在回溯積累 30 多年的數據時,我們相信每一項歷史數據,都反映著社會變化,我們也相信數據於今日和明日的價值,所以決定唯有繼續做,才能體現數據的重量。過去幾個月,香港民研經已逐步開展多項新發展,包括重整社交媒體平台和重新設計網頁、重組數據查冊平台、推廣慎思民調、開展專題研究、以及優化會員制度。為配合重新定位,自10月底,團隊亦會於社交平台陸續推出以下五個全新系列:

1) 特別專題:不定期的網上調查。民調題目會根據大眾當前關注、政府議程、國際討論而制訂,並務求透過民調數據深化議題討論,令到議題更立體。

2) 慎思民調:香港民研與史丹福大學建立了合作關係,採用史丹福大學慎思民調的模型,進行網上慎思民調,以分析市民對本地政策的意見。

3) 國際數據:透過比較世界各地的民調數據,可以認識國際社會,也能夠對本地的情況有更深刻的理解。

4) 民調101:希望透過淺白語言「講數」,讓大眾更準確理解民調結果,更重要的是如何不被民調結果誤導。

5) 客席專欄:邀請多位在學術界、傳媒界深造多年的人士,定期提供專欄分析和相關創作,希望讓數據被看見與善用。

It has been 5 years since the Hong Kong Public Opinion Research Institute (HKPORI) became independent in 2019, concurring with a period of rapid changes in Hong Kong. In 2024, the team ruminates over the role of public opinion research here and now. While looking back at the data accumulated in the past 30-odd years, we believe each piece of historical data reflects changes in society, and we also believe in the value of the data today and tomorrow, so only by continuing our work can we bring out the weight of the data. Over the past few months, HKPORI has initiated various developments like restructuring our social media platforms and redesigning our website, reorganising our data downloading platforms, promoting Deliberative Polling, beginning topical studies, and optimising our membership system. To echo with our repositioning, from end of October, the team will also gradually launch the following 5 new content series, via our social media platforms:

1) Special Topics: Irregular online surveys. Topics are decided regarding current public concerns, government agendas, or international discussions. We strive to make use of polling data to deepen discussion on these issues and look into the issues in a multi-dimensional perspective.

2) Deliberative Polling: In partnership with Stanford University, HKPORI will conduct online Deliberative Polls (e-DP) to analyse citizens’ opinions on local policies.

3) International Data: By comparing public opinion around the world, we can understand the world better before we solve local problems.

4) Polling 101: Aim to “talk about numbers” in plain language to help the public understand the results and not be misled.

5) Guest Columns: Invite a number of experts to provide regular analyses and relevant works to make use of opinion data in creative ways.

專業訂製研究服務

Professional Customized Research Services

香港民意研究所憑藉超過35年的經驗,專業提供服務,助您精準掌握社會動態,支持明智決策。

With over 35 years of experience, HKPORI is specialized in providing customized services to help ourcollaborators accurately grasp social dynamics and support informed decision-making.

數據收集
Data Collection
問卷設計
Questionnaire Design
數據處理與分析
Data Processing and Analysis
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Other Professional Services

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香港民意研究所的成功有賴民間社會支持,誠邀即時訂閲或一次性贊助我們
The success of HKPORI requires the support of our civil society in the forms of volunteerism, membership and sponsorship.